Affiliate marketing can be an incredibly effective way to earn income online, but it does take hard work and dedication. If you want to see results, there are several things you need to keep in mind as you set up your affiliate program and begin promoting products through your site and through social media. Here are 10 tips to help you get the most out of your affiliate marketing efforts and ensure your success!
1) What is Affiliate Marketing?
In affiliate marketing, you earn a commission by promoting other people’s (or company’s) products or services. You can make money online by promoting physical products, digital downloads, or even financial services like mortgages and loans. The great thing about affiliate marketing is that you don’t have to sell anything. You simply place links on your website that direct customers to a merchant’s site.
2) Keyword Research
Once you know what kind of affiliate marketer you want to be, it’s time to do a little keyword research. Most affiliate programs have an easy-to-use interface that allows you to see how many times a given keyword has been searched and how much money advertisers are willing to pay every time someone clicks on an ad containing that word.
3) Build Your Email List
Though affiliate marketing can be extremely lucrative, you need a way to keep in touch with your target audience. If you have an email list of people who are interested in what you have to offer, you can use that list to drive traffic back to affiliate offers. One of my favorite (and most profitable) ways to grow an email list is by promoting lead magnets.
4) Audience Profile
Someone looking to promote products/services online. They are interested in learning how affiliate marketing works and need some simple tips to get started. Some of their questions will be:
* How do I find a good niche?
*How can I set myself apart from my competitors?
*What should I look for when selecting a product or service to promote?
*What are some best practices? and More...
5) Niche Site Selection
It’s important to choose a niche topic that has good potential and depth. If you want to start an affiliate marketing business, you need to choose a niche that others aren’t already tapping into. However, if you pick a niche that’s too narrow, there may not be enough interest or traffic going on within it. One way around that is to go after several niches at once instead of choosing just one or two.
6) Content Marketing
After one year of blogging, you should have a fairly decent-sized email list. At that point, you’ll want to start building an audience around a specific topic and promoting affiliate products related to that topic. Because many affiliate marketers don’t have time to create content around their specific product or service offerings, consider creating high-quality content on your own site about general topics related to your industry.
7) Landing Page Creation
A landing page is one of your most important tools in affiliate marketing. It’s a single web page focused on a specific product that you want to sell. If someone lands on your landing page, they know exactly what they’re looking at. Keep it simple and make sure your message is clear and concise – people only have a few seconds to decide whether or not to buy, so don’t waste time with too much text or distracting graphics.
8) Conversion Rate Optimization
A customer’s decision to buy is often influenced by what happens before they get to your site—other sites they visit, search terms they enter, etc. This is why it’s important to monitor which factors impact your conversion rate (the ratio of people who visit your site and actually purchase something) and fine-tune them accordingly. For example, if you notice that visitors from a certain page have a much higher conversion rate than others, try running campaigns geared toward those visitors.
9) Split Testing
10) Payment & Affiliate Network
Once you’ve picked a niche and built a website, you need to figure out how affiliate marketing will fit into your overall strategy. If you’re just getting started, you might consider joining an affiliate network like Commission Junction or LinkShare. These networks can help connect you with brands and influencers (read: potential customers) looking for your niche. Establishing these relationships early on is key to establishing a lucrative portfolio of products, services, clients, and more down the line.